Sunday, November 11, 2012

Shifting focus

It feels like we are on the cusp of change. We have finished the renovations for our guest suites. We how have six rooms furnished and ready to host people. We have painted like crazy and everything is sparkling clean. Even the stone around the pool has been scrubbed - tile by tile. The last week or two, our physical labor has been concentrated on our backyard. We are nearly finished building up a large garden area and creating a fire pit area, complete with palm trunk benches. There is still lots of cleanup to do, mostly hauling dirt and debris from all the construction, and we are hoping to finish building a workshop/storage shed in the near future as well.

Mentally and logistically, Karl has let his creative juices flow and been busy with advertising and marketing. About a week ago I posted the pamphlets he made. That's been a great start, and we are working hard at handing them out to people. Our website will be launched soon - there are just a few more tweaks needed.

We have also had an interesting opportunity fall into our laps. The city we are part of (Caucaia) has decided to put on a business expo! The timing is perfect for us. We are hoping to start 2013 off with a bang and jump into business, and we see this expo as a fantastic way to get the word out to people in our community. It will run every evening for an entire week, starting tomorrow (Monday, November 12). Every night they not only have all the business booths set up, but local schools are running their Social Studies and Science Fairs right there as well. Plus there will be a free concert every night. We hope this will be a chance to show our face to the public, plus it will be a great opportunity to get to know other business owners and government agencies at their booths as well. In a country where it is all about who you know, these connections could turn out to be invaluable.

So if you live in the area, come check us out! We would love to chat! We want to take the opportunity to showcase a little bit of what we are all about, so we will have board games and other interactive activities going all night, every night! It will be a chance for people to practice their English, or just learn some new games.

Our excitement is growing as we transition from physical labour and facility work to marketing and (hopefully soon) hosting people.

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